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Posted: January 13, 2015

McDonald's new 'Signs' ad draw strong reactions, good and bad


By Joe Kelley

WDBO - Orlando

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A new McDonald's ad that aired during the NFL playoffs and the Golden Globes awards show on Sunday (January 11th) has drawn strong reactions, both positive and negative, according to AP.

The ad is made up of a series of images of signs from outside McDonald's restaurants with messages expressing sentiments like thanks to veterans or birthday wishes to someone in the community, but also ones of support after difficult events, including two that said "We Remember 9/11" and "Boston Strong," a slogan from after the Boston Marathon bombings.

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While the signs are shown, a children's choir is heard singing the song "Carry On" by Fun.

It's the more serious signs that have drawn the polarized reactions, with some people saying they were moved by the ad and others saying it was inappropriate and that McDonald's was exploiting tragic events to promote itself.

McDonald's USA chief marketing officer Deborah Wahl told AP that the ad was meant to reflect the company's history in communities through both good and bad times, saying that leaving out the bad would have been dishonest.

You'll find more information about the campaign here  - http://mcdonalds.tumblr.com/

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The #1 Free Home Show in the Miami Valley is almost here

The event formerly known as Home World has a new name and new location. Get totally inspired for spring as you find hundreds of ways to improve your home. Make your home the one you really want. Show open daily during mall hours.  Admission is free! 

  • Landscaping and Outdoors

Get ready for Spring and Summer and transform your outdoor space into something that feels like you’re on vacation

  • Demonstration Stage

Make sure to visit our demonstration stage during the entire show. There will be exciting demonstrations on how to re-purpose and design thanks to Monarch Market Affair

  • Meet Barry Williams from The Brady Bunch 
  • Join us as we welcome Me-TV superstar Barry Williams who played the iconic Greg Brady from The Brady Bunch TV Show. Meet him and get an autograph on February 10th stage side at center court in front of Macy’s. 
  • The line will start forming when the Mall Opens, and Barry’s First appearance will be at 11 a.m.
  • Come prepared with your camera or cell phone for the Meet and Greet. 
  • There will be a Q&A session with Barry at 1 p.m. 
  • Enter to win a Me-TV Prize Pack and be the first to meet Barry Williams

For more information on this year’s big event and how your business can participate visit HomeExpoDayton.com